The Federal Trade Commission (FTC) has launched Operation AI Comply, targeting companies using artificial intelligence in deceptive or unfair ways that harm consumers.
This new law enforcement sweep includes five actions against companies exploiting AI hype or misusing AI technology.
Cases announced under this operation include:
A company promoting an AI tool that allowed customers to generate fake reviews.
A business falsely claiming to offer “AI Lawyer” services.
Multiple companies claiming they could use AI to help consumers generate profits through online storefronts.